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marketing against depression

By Ingrid Mota
Twitter: @ingridmotta

In terms of health, depression is a mental illness or disorder characterized by sadness, low mood, loss of interest in everything, and decreased mental function.

In the 1980s, depression ceased to be a medical problem exclusively to become a success of the marketing, thus imposing a fashion. Those who suffered from it had access to a chic and very cool world. …

A new trend, Detox marketing

By Ingrid Mota
Twitter: @ingridmotta 

Detoxification "is today's thing", there are endless ways to achieve purification, it is only enough to have the will to spend it badly, the number of days you choose as penance, to achieve a pristine body with miracles that come to the comfort of your home in the form of juices, personalized diets, syrups or powders. Several companies around the world have adopted this thought and incorporate it into the identity of their brands. According to the portal greenpeace, brands like ZARA (the world's leading fashion brand), Mango, Spirit, Levi's Y Benetton have committed to phase out all hazardous chemicals by 2020. …