Information is power… for marketing
By Ingrid Mota
Twitter: @ingridmotta
Nothing more creative to generate high-impact terms than the marketing. How many times in a meeting has it not happened to you that you notice that you already have to update yourself on acronyms and bombastic terms to name really simple things.
The Customer Relationship Management (CRM) It is a case of these that I mention to you, which is actually an old concept with a new outfit. What was previously known as a customer database has been maintained and has evolved as one of the main marketing tools. …
